on Guerilla Advertising

Browsing through this Guerilla Advertising which was rather interesting. There were many pictures of really clever advertising moments, including those in Singapore! Some of which i had not seen before ever even!





Title: Smoke Box
Client: Singapore Cancer Society
Agency: Dentsu Young and Rubicam
YELLOW BOX in the shape of a coffin.
Only a rubbish bin to be with you.


Title: NIKE Speed
Client: NIKE
Agency: Ogilvy
NIKE JCadeaux advertising boards at underpasses.
Bulleting past like the MRT, or probably faster.

Title: Money
Client: Trimline Security Glass
Agency: Rethink
NOT IN SINGAPORE. VANCOUVER CANADA.
so there was 3 million canadian bucks was "protected" by the security glass, with a shatter resistant coating. reaction to it was extraordinary. many were caught on news every evening kicking or punching the glass, in attempt to get the extra cash. Truth was, there was only $500 in real bills lining the top layer!





Title: CSI: Locker/Beach/Trunk/Toilet
Client: AXN
Agency: Saatchi & Saatchi Singapore
Recognized some of those spots and remembering seeing that too.
Didn't daunt on me that there were some others elsewhere.

Certainly there are many others which i find rather intriguing.
Don't really think it's possible to happen for some in singapore.